Introduction:
This is Part 2 of our 5-part series on pricing strategies for painting and handyman businesses.
Read Part 1: Understanding Your True Costs & Break-Even Analysis
In Part 1, you calculated your true costs and discovered your minimum profitable hourly rate—the foundation of all pricing decisions. Now comes the critical question: How do you actually present pricing to clients?
The way you structure and present your pricing dramatically impacts whether clients say yes or no, whether they perceive you as expensive or valuable, and ultimately, how much profit you keep. There's no single "best" pricing model—the right approach depends on the type of work, the client, and your business goals.
In this guide, we'll explore four main pricing models used by successful contractors, the pros and cons of each, when to use them, and how to implement them effectively. By the end, you'll know exactly how to price different types of jobs for maximum profitability and client acceptance.
